Strategic Plan
for The
Siskiyou Humane Society

This document sets out a strategic plan for Siskiyou Humane Society. It reviews strengths, weaknesses, threats and opportunities; presents a series of statements relating to Siskiyou Humane Society’s vision, mission, values and objectives; and sets out its proposed strategies and goals.

 

Mission Statement

 

The mission of the Siskiyou Humane Society is:

To prevent pet overpopulation and protect,
shelter and place animals in need.

 

Vision

 

We envision the Siskiyou Humane Society as a well endowed, volunteer based, animal welfare organization, operating a state-of-the-art animal care/adoption facility, providing low-cost spay/neuter services, animal medical care, humane education and community outreach.

 

 Strengths, Weaknesses, Threats & Opportunities

This strategic plan addresses the following key strengths, weaknesses, threats and opportunities for Siskiyou Humane Society Inc:

 

Strengths:

Weaknesses:

35 Year history in the community

Own our own buildings

Dedicated and trained staff

Need for our services

2 profitable, established businesses

Board growing positively

National public awareness of mission

Public information

Political clout

Behavior program

Supporter network

Coming bequests

Publicity lacking

No long term plan

Lack of steady, reliable income

Lack of volunteers

Storage facilities

Spending more than receiving

Too few Board members

Negative public image

Unable to reimburse staff adequately

No fund-raising

No collaboration in animal network

Inadequate thrift store staff

Kennel in poor condition

Need to clarify “no-kill” definition

Lack of facility space

Need to clarify operating information

Opportunities

Threats:

Bequests

Collaboration

Computer technology

Grants

Community outreach

National organization membership

Education

New shelter programs – behavior, education

In house vet tech and basic medical

Increase co-operation with city

 

Past members not operating within mission statement – ego-driven rather than mission- driven

New thrift store competition

Shelter in very bad shape

Public misunderstanding of “no-kill” statement

Too few volunteers

Board burn-out

Staff burn-out

Legislative threats in future

Current legislative problems

Increased population in County

Split with SNIP/STAR

Spending exceeding income

 

 

 

 

 

 

Major Goals

The following key goals will be achieved by Siskiyou Humane Society over the next 1-2 years:

 

 

 

Goal 1: Recruit, train and retain more volunteers.

 

Who else might assist us? Service clubs, community groups

 

How can we enlist their involvement? Meet with community groups

 

Time frame: Annual

 

When to begin: Now

 

When complete: Ongoing

 

Actions:

 

Who:

 

How can we evaluate our success:  Increasing number of volunteers

 

 

 

Goal 2: Increase and formalize collaboration, communication and cooperation with other animal organizations

 

Who else might assist us? Purr Angels, Rescue Ranch, SNIP, STAR

 

How can we enlist their involvement?

 

 

Time frame: Annual

 

When to begin: October 2006

 

When complete: Ongoing

 

Actions:

 

Who: Joan Lynch

 

How can we evaluate our success:  More open communication is achieved, more collaborative projects and programs, bi-annual meetings held and well attended.

 

 

Goal 3: Increase fundraising – Increase funds raised by $60,000.

 

Who else might assist us? Financial committee, service groups, corporate donors, individual donors, grant writers

 

How can we enlist their involvement? Financial committee meetings, appearances at service clubs, mailings, recruit grant-writing volunteers.

 

Time frame: Annual

 

When to begin: Now

 

When complete: 12/2007

 

Actions:

 

Who: Complete board

 

How can we evaluate our success: Meet fund raising goal of $60,000.

 

Budget needed: $500 for postage, office supplies etc.

 

 

Goal 4: Budget – prepare a budget for 2007

 

 

Who else might assist us? Financial advisory committee, Marcia Smith, bookkeeper, Auditors

 

How can we enlist their involvement? Schedule financial committee meeting

 

Time frame: October 2006-December 2006

 

When to begin: October 2006

 

When complete: Two months ending calendar year 2006

 

Actions:

 

Who: Joan Lynch

 

How can we evaluate our success:  Budget written, passed by Board

 

 

Goal 5: Kennel Facility Study – Feasibility study to determine possible replacement, rebuilding of kennel.

 

 

Who else might assist us? John Bastian, technical advisor, Vernon Fueston, technical advisor, Prem Raja Baba, technical advisor, City of Mount Shasta, shelter staff, Jackson County Humane, Chico Humane, Other humane societies involved in building projects.

 

How can we enlist their involvement? Personal contact

 

Time frame: Study 2007, construction next 3-5 years.

 

When to begin: Now

 

When complete: Ongoing

 

Actions:

 

Who: Kathy Fueston

 

Budget: None at this time

 

 

 

Goal 6: Public Relations – improve public image, revitalize community support

 

 

Who else might assist us? Media, Judith Conrad channel 15, Sybil, Paul and Jason, MS Herald

 

How can we enlist their involvement? Speaking, writing, meeting with spokespeople in the community

 

Time frame: Ongoing

 

When to begin: Now

 

When complete: Ongoing

 

Actions:

 

 

 

 

How can we evaluate our success:  By annual yearly meeting in June, we will have contacted and spoken at 5 community groups.  Keep track of increased donations and volunteers.

 

 

Who: Cathy Chastain – speaker in team with other Board members

         All Board members – appearing at events and doing publicity

         Kim Latos and shelter staff

 

Budget: $500 for advertisements

 

 

 

Goal 7: Programming  - increase programming to 3 major events

 

Who else might assist us? Other volunteer groups, volunteers listed in database, service groups

 

How can we enlist their involvement?

 

Time frame: October 06 through October 07

 

When to begin: Now

 

When complete: October 07

 

Actions:

 

Who: Complete Board

 

How can we evaluate our success:  Three successful events held

 

Budget: $1,000 for advertising, rentals, etc.

 

 

 

Goal 8:  Create, evaluate and revise Annual Strategic Plan

 

Who else might assist us? Board and Manager

 

How can we enlist their involvement?

 

Time frame: Evaluate one item on plan every month

                    Quarterly: evaluate progress of plan generally; make plans for items not being                                 

                                     completed

                     Annual:  Complete annual evaluation and revision

 

 

When to begin: October 2006

 

When complete: October 2007

 

Actions:

 

Who: Complete Board

 

How can we evaluate our success:  Annual plan goals met, plan revised and evaluated. Budget:

 

 

 

Goal 9: Board education, orientation and recruitment

 

 

Who else might assist us? Other volunteer groups, volunteers listed in database, service groups

 

How can we enlist their involvement? Personal contacts, mailings, business community

 

Time frame: Annual

 

When to begin: Now

 

When complete: June 07

 

Actions:

 

Who: Nominating committee and complete board

 

How can we evaluate our success:  New board members on board

 

Budget: none

 

 

Goal 10: Build new storage building on Mount Shasta Property

 

 

Who else might assist us? John Bastian, Vernon Fueston, Prem Raja Baba, technical advisors, City of Mount Shasta.

 

How can we enlist their involvement? Meetings, personal contact

 

Time frame: Approx Mar 2006

 

When to begin: Start research now for construction in spring 2007

 

When complete: Spring 07

 

Actions:

Who: Lucy Bastian, Kathy Fueston – Planning

Complete Board – fund raising

 

How can we evaluate our success:  Storage building built.

 

Budget: up to?

 

 

 

 

 

 

Strategic Planning Workshop

October, 2006